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Home Technology

Spotify will let users buy physical books in app and use page match to bridge print and audiobook experiences

New features will help readers buy books directly and continue audiobooks from the exact page they last read

Sharon Busuru by Sharon Busuru
February 9, 2026
in Technology
Reading Time: 2 mins read

Spotify has announced plans to introduce new features that will allow users to buy physical books directly from the app and to seamlessly bridge reading formats with a feature called Page Match. The updates mark a significant expansion of Spotify’s offerings beyond music, podcasts and digital audiobooks, and aim to deepen engagement with books and storytelling across formats.

In a February 5 2026 announcement, Spotify said it has partnered with Bookshop.org, a platform that connects readers with independent bookstores, to enable users in the United States and the United Kingdom to purchase physical books through the Spotify app. This feature is expected to begin rolling out later in spring 2026, with Bookshop.org handling pricing, inventory and fulfillment. Spotify will earn an affiliate fee on purchases made through the app, and the arrangement is designed to support local bookstores and authors by directing a share of sales to them.

“At Spotify we believe the future of reading and listening needs to be flexible and fit more seamlessly into people’s lives,” said Owen Smith, Spotify’s Global Head of Audiobooks. “Now we’re extending Spotify’s discovery and engagement strengths across both audio and physical formats so authors can build deeper connections with their audiences and books can follow readers wherever they go.”

Alongside physical book purchases, Spotify is rolling out Page Match, a first of its kind feature aimed at helping users move between printed or digital text and audiobook narration without losing their place. Page Match works by letting users open the Spotify app, scan a page using their smartphone camera and instantly jump to the corresponding spot in the audiobook. The feature is designed to be intuitive: after scanning, Spotify locates the text in the audiobook timeline, allowing readers to continue listening from the exact page they have read. It is set to be available on iOS and Android by the end of February 2026 on most English language titles.

The physical book purchasing feature and Page Match build on Spotify’s growing focus on expanding the audiobook experience. Spotify first added audiobooks to the platform in 2022, and since then has increased its English language catalog to more than 500,000 titles and expanded audiobook access to more than 22 global markets. The new additions aim to make book discovery, purchase and engagement easier and more seamless for Spotify’s hundreds of millions of users worldwide.

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Industry observers say the move positions Spotify as a broader cultural platform that supports multiple formats of storytelling. By integrating book purchases and improving continuity between print and audio, Spotify is tapping into reader habits that mix listening with traditional reading, potentially increasing both audiobook consumption and physical book sales.

As the spring rollout progresses, users can expect to see in app prompts linking audiobooks to physical copies and the new Page Match option in their audiobook interfaces. For authors and publishers the dual initiative could open new revenue streams and deepen engagement with existing and new audiences on the platform.

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Sharon Busuru

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