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Corporations hold the key to environmental and social progress in Kenya

Christine Akinyi by Christine Akinyi
December 13, 2023
in News
Reading Time: 2 mins read

In Kenya’s dynamic business environment, the incorporation of Environmental, Social, and Governance (ESG) practices has gained increasing significance for corporate entities. ESG principles encompass various factors assessing a company’s impact on society and the environment, reflecting a commitment to sustainability, ethical conduct, and accountability.

Corporations in Kenya play a pivotal role in shaping the country’s socio-economic landscape. The adoption of ESG practices not only benefits the companies themselves but also extends advantages to both individuals and the planet.

Environmental considerations within ESG practices prompt companies to implement eco-friendly measures, such as reducing carbon footprints, conserving natural resources, and investing in renewable energy. This approach enables businesses to contribute to mitigating climate change, preserving biodiversity, and fostering a healthier environment for present and future generations.

The Social aspect of ESG emphasizes a company’s responsibility to stakeholders, employees, customers, and the broader community. Corporations prioritizing social welfare through fair labor practices, diversity and inclusion promotion, support for community development initiatives, and upholding human rights enhance their brand reputation and contribute to a more equitable society.

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Governance, the third pillar of ESG, focuses on establishing robust systems of accountability, transparency, and ethical decision-making within organizations. By adhering to strong governance practices, companies build trust among investors, customers, and the public, attracting sustainable investment and ensuring long-term viability.

Kenyan corporations embracing ESG practices pave the way for a more sustainable and resilient economy. These initiatives align with global trends and investor preferences, attracting capital from ethical investors prioritizing sustainability.

In a country like Kenya, where environmental conservation and social development are pressing concerns, corporations play a crucial role in driving positive change. By integrating ESG principles into their operations, companies foster innovation, drive economic growth, and contribute meaningfully to the country’s development agenda.

Several Kenyan corporations have initiated the integration of ESG principles into their operations, setting a precedent for responsible and sustainable business practices. Notably, Safaricom, a telecommunications giant, has prioritized sustainability through various initiatives. Safaricom has invested in renewable energy sources, significantly reducing its carbon footprint. Additionally, the company champions social initiatives, including the ‘Safaricom Foundation,’ focusing on education, health, and economic empowerment programs benefiting communities across Kenya. The company has also recently waived data charges for users of the National Council for Persons with Disabilities (NCPWD) career portal to support job seekers with special needs.

Adopting ESG practices is not merely an option but a necessity for Kenyan corporations. The benefits are manifold, encompassing environmental preservation, societal well-being, enhanced corporate reputation, and long-term financial viability. Embracing ESG principles is not only an ethical choice but a strategic imperative for businesses aiming to secure a sustainable future for both people and the planet.

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Christine Akinyi

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