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The role of mobile money in Kenya’s economy

Fridah Karei by Fridah Karei
December 18, 2024
in Investments
Reading Time: 2 mins read

Kenya is globally recognized for its pioneering mobile money system, M-PESA, which has become a cornerstone of the country’s economic framework. Mobile money has revolutionized financial inclusion, providing millions of Kenyans with access to financial services. As of November 2024, according to a Safaricom report M-Pesa has over 34million subscribers one- month active users, representing a substantial portion of the population. One of the most significant contributions of mobile money to Kenya’s economy is its role in financial inclusion.

Studies indicate that households using mobile money are better equipped to manage financial shocks, such as job losses or agricultural challenges, due to the ease of receiving remittances and lower transaction costs. Financial shocks refer to unexpected events, such as sudden unemployment or crop failure. In such situations, M-Pesa makes it possible for users to receive money from family and friends quickly in-order to reduce financial strain.

Similarly, mobile money has enabled the government to deliver social transfers efficiently, reducing leakages associated with corruption and ensuring the intended beneficiaries receive funds promptly. Mobile money has also proven vital in fostering economic resilience during crises. For example, during the COVID-19 pandemic, digital financial services, including mobile money, enabled remote transactions and ensured continuity in financial activities while adhering to social distancing protocols. This adaptability has underscored mobile money’s role in maintaining economic stability.

The economic ripple effects of mobile money are vast. It supports micro, small, and medium-sized enterprises (MSMEs) by providing access to credit and facilitating seamless payments. These services empower small businesses to manage risks, grow capital, and participate in the formal economy.

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Furthermore, mobile money contributes to Kenya’s GDP by generating revenue for providers and creating jobs within its ecosystem.

In 2024 Q2, Safaricom reported USD 77.2 mn revenue from M-PESA services for the period ending in June 2024, a figure that has grown substantially over the years. In my view, mobile money has transformed Kenya’s financial landscape, driving economic growth, enhancing resilience, and bridging gaps in financial access. Its integration into various economic sectors continues to be a critical driver of the country’s development.

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Fridah Karei

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