Ogilvy Africa has been recognized as one of the top ten creative powerhouses on the African continent. Ogilvy Africa is the first agency in Kenya and Africa, outside South Africa, to be ranked ninth in Africa by the World Advertising Research Center (WARC).
This ranking is part of WARC’s annual Creative 100 list of the world’s most creative firms, networks, and campaigns. Based on the outcomes of the most esteemed international and regional industry competitions, the WARC Creative 100 is the undisputed Benchmark for creative achievement.
“This Is a moment for us to pause, and reflect on what we’ve just done. It is a good moment to re-commit ourselves to the goal of being the agency that puts Africa on the world map.” Vikas Mehta, Ogilvy Africa CEO, said.
Ogilvy Africa’s creative work has received recognition at numerous international awards ceremonies over the past 12 months, including the Loeries, London International Awards, D & AD, and the region’s first-ever Gold Lion at the Cannes Lions Festival.
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Two other Ogilvy offices, Ogilvy Johannesburg and Ogilvy Cape Town were ranked fourth and seventh, respectively. For the third year in a row, Ogilvy was named by WARC as the world’s most creative agency network.
The WARC Creative 100 is a list of the creative campaigns and businesses that have won the most awards globally. It keeps tabs on the outcomes of international creative award competitions and serves as a benchmark for creative quality, enabling marketers to assess their own performance in comparison to that of their competitors.
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