Sharp Daily
No Result
View All Result
Thursday, October 30, 2025
  • Home
  • News
    • Politics
  • Business
    • Banking
  • Investments
  • Technology
  • Startups
  • Real Estate
  • Features
  • Appointments
  • About Us
    • Meet The Team
Sharp Daily
  • Home
  • News
    • Politics
  • Business
    • Banking
  • Investments
  • Technology
  • Startups
  • Real Estate
  • Features
  • Appointments
  • About Us
    • Meet The Team
No Result
View All Result
Sharp Daily
No Result
View All Result
Home News

Kenya unveils travel delights to woo West African tourists

Brenda Murungi by Brenda Murungi
February 2, 2024
in News
Reading Time: 1 min read

Kenya aims to attract a larger number of tourists from West Africa by providing tailored business and leisure travel options aligned with their preferences.

John Chirchir, the Acting CEO of the Kenya Tourism Board (KTB), emphasized that targeting this market is a crucial element in the strategy to broaden the tourism sources and enhance the country’s destination offerings.

He made these remarks during a gathering that signifies the commencement of a series of roadshows scheduled for Nigerian and Ghanaian cities of Lagos, Abuja, and Accra. Chirchir highlighted that Nigeria and Ghana registered growth rates of 6% and 8% in 2023, indicating their potential as viable markets for Kenya.

The Kenya Tourism Board and Kenya Airways are spearheading a delegation of over 15 travel trade firms for in-market activations scheduled from February 5th to 9th, 2024, in Nigeria and Ghana. These events are anticipated to engage more than 400 trade partners.

Chirchir emphasized that Africa, with its approximately 1.4 billion people, is a significant market for trade, business, and tourism. He highlighted the commencement of the team’s focus on West Africa, starting with roadshows in emerging markets such as Accra, Lagos, and Abuja.

RELATEDPOSTS

Kenya’s rising tourism appeal: A top destination for 2025

March 24, 2025

Tourism sector faces major setback amid ongoing protests

July 19, 2024

“During the activation, we hope that the 17 Kenyan trade will have business meetings and direct engagements with potential travellers from the three cities. We cannot ignore the potential that the African market has for tourism,” he said.

He also noted that the frequent flights connecting African cities, the relaxed travel restrictions, and the availability of Electronic Travel Authorization would facilitate easier access to Kenya for visitors.

Previous Post

‘Illegal’ gas station causes fire and explosion in Embakasi Mradi, killing one

Next Post

Sakaja waives medical charges for Embakasi fire victims

Brenda Murungi

Brenda Murungi

Related Posts

News

Who Should Invest in a Money Market Fund

October 29, 2025
News

Eastern Africa’s unified spectrum strategy to boost broadband

October 27, 2025
News

Start Q4 strong with the Cytonn Money Market Fund

October 9, 2025
News

Kenya Q2’ 2025 GDP growth accelerates to 5.0%

October 3, 2025
News

Argentina’s crisis and Kenya’s lessons on political economy and market confidence

September 25, 2025
News

Kenya’s financial system remains stable but faces rising risks

September 25, 2025

LATEST STORIES

How Kenya’s bond market boom could benefit everyday investors

October 29, 2025

Kenya Inflation 2025: What Steady Prices Mean for Your Savings and Best Investment Options

October 29, 2025

CIC insurance and Equity bank fined KES 1.2 bn for holding unclaimed assets in Kenya

October 29, 2025

Building trust and convenience in modern finance

October 29, 2025

Global or local? Why Kenyan professionals should consider domestic investments

October 29, 2025

Who Should Invest in a Money Market Fund

October 29, 2025

EABL to redeem KES 11.0 bn bond early to cut financing costs

October 28, 2025

Money Market Funds Explained: A Beginner’s Guide (Kenya Edition)

October 29, 2025
  • About Us
  • Meet The Team
  • Careers
  • Privacy Policy
  • Terms and Conditions
Email us: editor@thesharpdaily.com

Sharp Daily © 2024

No Result
View All Result
  • Home
  • News
    • Politics
  • Business
    • Banking
  • Investments
  • Technology
  • Startups
  • Real Estate
  • Features
  • Appointments
  • About Us
    • Meet The Team

Sharp Daily © 2024