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The rapid growth of Kenya’s pension assets

Susan by Susan
November 25, 2025
in News
Reading Time: 2 mins read

Kenya’s pension sector has enjoyed remarkable growth, with total AUM reaching KES 2.3 trillion by December 2024; up 14.0% since mid-year. This momentum continued into 2025, when AUM jumped another 12.2% in six months, hitting KES 2.5 trn by June. The growth highlights the increasing importance of pension funds in Kenya’s financial landscape.

A major factor behind the surge is stronger contributions, particularly through the National Social Security Fund (NSSF). Under the phased implementation of the NSSF Act, contribution limits were raised, boosting both employee and employer payments. On the investment side, pension funds benefited from a favorable macroeconomic environment: Inflation cooled, interest rates declined, and the Kenyan shilling remained relatively stable, creating a positive backdrop for returns.  Despite the growth, the vast majority of pension assets remain in traditional investments. As of December 2024, around 92.0% of the funds were concentrated in government securities, guaranteed funds, quoted equities, and property. But more pension managers are exploring alternatives: investments in private equity, unquoted equities, and offshore markets all saw double‑digit growth, reflecting a cautious shift toward higher-yield opportunities.

The NSSF itself now holds KES 558.0 bn, marking a strong increase in its pool. On the institutional side, the top fund managers continue to dominate: just five firms control over 90.0% of all pension assets. These funds play a crucial role in mobilizing long-term capital and shaping Kenya’s financial markets. This surge in pension assets is more than just a win for retirement funds, it also represents a growing source of long-term capital that can be tapped to support national development. With such a large pool, pension schemes can significantly influence capital markets, including fixed-income securities, infrastructure projects, and real estate development.

For ordinary Kenyans, the rise means stronger retirement security: more contributions, better returns, and increasingly diversified investments could translate into more reliable pension payouts later in life, especially for those in the formal sector. Heavy concentration in a few asset classes raises liquidity and risk‑management concerns. While alternative investments are growing, exposure remains relatively small. Governance is another challenge: efficient risk management, transparent stewardship, and good regulatory oversight will be key to sustaining this growth.

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RBA’s half-year report suggests the growth trend will continue, buoyed by ongoing NSSF reforms and strong investment performance. If well managed, Kenya’s pension industry could continue not only to secure retirements but also to play a central role in national economic development.

Start your investment journey today with the Cytonn Personal Retirement Benefits Scheme. Call +254 (0)709101200 or email sales@cytonn.com

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